Think Like a CLO: The Business Case for Building a Coaching Culture

  • 21 Jun 2016
  • 5:30 PM - 7:45 PM
  • San Ramon Community Center at Central Park


  • (formerly Mt. Diablo ASTD)
  • Everyone is welcome. Membership is not required; however, it is the chapter's primary funding mechanism. So, if you like what we do we would be honored by your considering joining us as a member. You receive big discounts and we can do more for our community of learning professionals.
  • Affiliate chapter member
  • Email and request your special discount code at
  • Registration code required.

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Join Us for Networking, Dinner & A Meeting Titled

Think Like a CLO:
"The Business Case for Building a Coaching Culture

with Tim Hagen, Jon Shuster, and Adrienne Seal
Whether you’re an external consultant or an internal employee, you’ve likely found yourself in the position of having to build a business case for culture change. How do you influence decision makers—even when the business is at the top of its game and it seems like the only place to go is down? What is the ROI for a CEO who needs to invest in coaching? How can a company remain relevant and continue to attract top talent? Join us for a lively and wide-ranging panel discussion with Adrienne Seal, co-founder of Dragonfly Consultants; Jon Shuster from The Carabiner Group; and Tim Hagen of Progress Coaching.

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Parking is Free in Front of the Building


In this session, you will learn:

  • The biggest challenges CEOs face around creating a culture of coaching and development
  • Concrete business reasons to support a business case for investing in building a learning culture
  • What learning professionals need to know to create a coaching culture
  • Your role in engaging and supporting managers in the coaching process
  • Ideas for maintaining the coaching culture once the training is done
Space is limited, so register early!

You're invited. Join us! Bring a friend!


About the Presenter:

Tim Hagen, Progress Coaching Creator and Founder 

Tim Hagen has been one of the pioneers of the coaching movement spanning over 20 years. He built his first progress coaching training course in the late 1990s before coaching was even fashionable. His work includes companies such as the Milwaukee Brewers baseball team, Monsanto, Oshkosh Corp., small to midsize manufacturing firms, and small to midsize technology companies. Progress Coaching has been one of the thought leaders when it comes to the coaching movement and Tim has been teaching and speaking on the topic dealing with the most common challenges associated with coaching. Many of the clients who have adopted the progress coaching movement have not only been successful but successful during very tough times. Tim possesses a unique ability to craft custom approaches for clients speaking directly to real-world challenges.

Jon Shuster, Principal of The Carabiner Group 

Jon specializes in accelerating business performance by increasing individual, team and organizational effectiveness. His clients are leaders and high-potentials who work in continually changing, complex environments at companies like Chevron, Cisco, Kaiser, Nike and Safeway, among others.

Jon’s professional career includes over 20 years of organization consulting and business experience. He has been an organization development leader at Levi Strauss & Co, where he designed the company’s strategy and lead global implementation of competency modeling and performance management. Jon also consulted within Accenture and Watson Wyatt, where he advised a variety of Fortune 100 and regional Energy, Pharmaceutical and Retail organizations on designing and implementing large-scale organization transformation, change management, and employee engagement initiatives. In addition, his business experience includes marketing, operations and category management skills developed within Financial Services and Food Retail industries.

Adrienne Seal - MA, Psychology & Organizational Development, ACC (Partner)

As Managing Partner with Dragonfly Consultants, Adrienne is an executive coach and organization development consultant. She is known for her insight into human nature and team dynamics, and her thoughtfulness and innovative approaches to coaching, organization effectiveness and culture transformation. She incorporates over 20 years of business knowledge with her belief in the human potential to help organizations, teams and individuals realize what is possible.

Her versatility has resulted in many successful engagements with companies including Cisco, Del Monte, The Clorox Company, Handtmann Inc., Hewlett Packard, Blue Shield, and non-profits including The East Bay SPCA. Core to her working philosophy is: “Answers reveal themselves when people authentically show up”.

Adrienne is an ICF certified coach, trained at New Ventures West and Envision Global Leadership. She is qualified in MBTI, TKI, Everything DiSC, Five Behaviors of a Cohesive Team and is a certified Emotional Intelligence Coach.


The Registration Process

Use the "REGISTER' tool to the left as follows:

  • TO PAY BY CREDIT CARD: Click on the "Register" button (above left), register, then click "Pay Online" 
  • TO RSVP & PAY BY CASH OR CHECK AT THE DOOR: Click on the "Register" button and fill out the online registration form. When complete, a "Pay Online" button will appear. You are registered and should receive an email confirmation. It is not necessary to click "Pay Online" if you intend to pay at the door. 
  • If you have questions, email or call Joe Novosel at 707-332-8972.

Walk-ins are welcome, but pre-registration helps us order the right number of dinners. Sorry, we cannot offer refunds or credits.

The Price Includes Your Meal

  • Discounted Rate for Mt. Diablo Members: $28
    Guest / Non Member Rate: $35
  • Student Rate: $25
    (please show student ID at registration upon arrival)

Typical Monthly Meeting Agenda

  • 5:30 pm Networking & Registration
  • 6:20 pm Dinner begins
  • 6:30 pm Keynote presentation
  • 7:45 pm Meeting Adjourns / Optional "After the Show" Networking Begins

Professional opportunities are usually 

mentioned during the meeting


San Ramon Community Center at Central Park

12501 Alcosta Blvd.
San Ramon, CA 94583

Directions from 680

  • Take Crow Canyon Blvd East
  • Go Right on Alcosta Blvd (past the school and the fire station)
  • Turn right at the San Ramon Community Center and Park 
  • Parking is free

Directions on GoogleMaps

San Ramon Community Center at Central Park

Interested in speaking at one of our Monthly Chapter Meetings? We'd love to hear from you. Please check out our PROSPECTIVE SPEAKERS page for more information.

ATD SF East Bay, Inc.
2415 San Ramon Valley Blvd. #4401
San Ramon, California, 94583

ATD SF East Bay is a California Non-profit corporation.

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