Patrick is passionate about finding the unfair tricks – those juicy secrets – that transform Social Media from a relentless time suck to a reliable business builder. The strategies you’ll learn in this powerful session helped him build a cult-like following for his second book, Webify Your Business - Internet Marketing Secrets for the Self-Employed, and they can help you build your business too.
This powerful one-of-a-kind program analyzes specific tactics used by actual companies in real life situations. Patrick presents successful case studies where organizations have leveraged Twitter, LinkedIn, Facebook and YouTube to increase revenue and brand awareness.
Presenter: Patrick Schwerdtfeger is the author of Webify Your Business - Internet Marketing Secrets for the Self-Employed (2009), as well as Make Yourself Useful: Marketing in the 21stCentury (2008). He has spoken about Online Branding, the Social Media Revolution, and Modern Entrepreneurship at conferences and business events around the world.
Patrick has been quoted in the Associated Press, Advertising Age, Naples Daily News (FL), The Bismark Tribune and The San Diego Union-Tribune, and been a featured guest on various radio stations including Here and Now on National Public Radio (NPR) and Authors Unscripted. Learn more about him at www.patrickschwerdtfeger.com.
